For Immediate Release
Thursday, March 29, 2012
Contact: Melinda Nothern (208) 867-5847
The Idaho Beer & Wine Distributors Association (IBWDA) IDontDrink.com campaign has awarded winning campaign awards for Phase 2 of the IDon’tDrink.com video campaign in four select categories from students across the state. The winning awards are as follows:
Most Votes entitled “2 Paths” created by Evan and Ben from Ashton Idaho
Campaign’s Choice 1st Place – “Don’t Let Life Pass You By” created by Christopher, Harold, Angelica and Monica from Twin Falls Idaho
Campaign’s Choice 2nd Place – Drugs and Alcohol” created by Spencer, Brian and Clark from Eagle Idaho
Campaign’s Choice 3rd Place – “What Are You Committed To” created by Anthony, Madison and Aaron from Idaho Falls
Prize categories for winning videos include an IPad, IPod, flip cams and t-shirts to name a few. All of the video submissions including the winning videos are featured on the website.
The IDontDrink.com video contest is a statewide effort to encourage Idaho teens to choose not to drink underage. The ongoing video production campaign is open to all Idaho students grades K-12, asking them to create their own video with the anti-underage drinking theme and showcasing their reasons to choose not to drink underage and instead focus on obtaining personal goals such as excellence in academics and athletics.
The IDontDrink.com website features student interviews and radio and TV announcements highlighting their reason to choose not to drink while underage. IDontDrink.com will also have information and resources for parents and students. Individuals or teams may enter and students upload their video on the IDontDrink.com website and vote on their favorite videos.
The Idaho Beer and Wine Distributors Association is a non-profit trade association comprised of beer and wine distribution companies throughout the state of Idaho.